A comparison is made between the structure of 10 high impact papers and 50 desk-rejects.
In doing so, authors are offered empirical evidence and insights into why papers that have a high impact not only differ from unsuccessful papers in terms of content, but also their structure.
While excellent content is needed for high impact, appropriate structure is also required. Obtaining the appropriate structure is the first and easiest step. The intent of this editorial is to assist authors to recognize and make this important step.
Read article here or download ful-text in the link below
source: https://doi.org/10.1016/j.technovation.2014.07.008
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